Policy

  • The Ad Transparency “Triple Decker”

    Over the past couple of years, we’ve written and contributed to thinking about increasing political ad transparency, from a self-regulatory and regulatory perspective, but also from a technical perspective, where a precise description of what can help voters read and interpret political advertising is now significantly clearer. Gradually, in response to negative media coverage and…

  • About the Conservatives “Support The Brexit Deal” ads

    On 29th November, the Conservatives launched 152 ads about Brexit. They are promoting seven different videos, each with a  slightly different angle on the proposed deal. All have the same call to action – for people to visit https://www.backthebrexitdeal.com and email their MP, asking them to support the Prime Minister’s deal next week. On 30th November, they…